Shift is the only business collective on a mission to transform workplace engagement and revolutionize the purpose of business. Always an innovator, their overall brand strategy was not reflective of their culture or the quality of their work. We kept the logo mark, but developed a new brand and content strategy to represent them accurately in the market place.
The home page was fully redesigned to reflect the quality of the work, and lead client's down specific journey's based on client personas and needs
Content strategy and mood board for Social